Evidence-Based, Reliable & Trusted Maternal Health Information & Education
We provide critical and informative maternal and child health care information to pregnant women and mothers of newborn babies (up to 5 years of age), as well as to supporters (husband, friends and family) and information seekers
Mobile phone technology has given us an opportunity to overcome barriers that limit access to quality maternal and newborn health. This platform offers pregnant women, mothers with newborn babies and their family members– located in every corner of the country and from any income level – healthy pregnancy advice and early childhood care information. This information includes time sensitive reminders for such events as antenatal clinic visits and taking of malaria prevention medication.
Improved access to ante-natal & post-natal care, institutional delivery & emergency obstetric care. Getting early & regular prenatal care improves the chances of a healthy pregnancy
Health Care Connection
Increased connection between women & families to health coverage through an interactive module that provides timely messages on medical facilities & practitioners
Increased contact with health facilities through ante-natal care (ANC). ANC provides caregivers with an opportunity to explain the importance of proper nutrition during pregnancy.
Increased institutional delivery and hence by proxy, professional care at birth. The World Health Organization (WHO) policy on child delivery which insists on professional maternal care
Antenatal Care (ANC) Information
ANC is key in reducing Maternal and Newborn deaths. In Kenya, 4% of pregnant women NEVER do an ANC visit and only 20% do an ANC visit during the critical first trimester. We sensitize pregnant women in low-income areas on why they should do their ANC and provide follow up. We inform pregnant women of proper nutrition and care and of signs of complications
Child Vaccination Information & Reminders
We track the vaccination program of children <5 years, reminding their guardians through SMS on when & where to take their children for the next vaccine. Vaccination protects children from serious illness & complications of vaccine-preventable diseases
Knowledge Sharing Sessions
We institute a monthly block knowledge sharing sessions that bring together all expectant mothers registered at a facility for information sharing in a group. These sessions are led by local midwives or community health workers
Antenatal Care (ANC) SMS Notification
Sadly, over 8,000 women still die per year in Kenya from pregnancy-related complications which can be prevented by a simple educative SMS. We notify subscribed women by SMS on when they should do their ANCs and tell them why. Our messages fall into three categories: early identification of warning signs and risk factors, growth and development of the baby
Maternal Health Corners
The Maternal Health Corners are made up of a set of computers that have been programmed with content (audio, video, and text) for the benefit of health workers. Video content has been developed by the Global Health Media Project and has been well received by health workers
Family Planning Information
The first step in fighting Maternal mortality is preventing unwanted pregnancy. We use mobile technology to educate families on modern family planning and contraception techniques.
There are different causes of maternal deaths with some stemming from maternal health illiteracy by expectant mothers. Poor infrastructure, ill equipped medical centres & cultural practices play a leading role in maternal deaths. A significant amount of these deaths can be prevented by adequate prenatal care, qualified health workers during delivery & proper postnatal care.
3.1 By 2030, reduce the global maternal mortality ratio to less than 70 per 100,000 live births
3.2 By 2030, end preventable deaths of newborns and children under 5 years of age, with all countries aiming to reduce neonatal mortality to at least as low as 12 per 1,000 live births and under-5 mortality to at least as low as 25 per 1,000 live births
Our Impact So Far
of mothers who are registered with BabyMed have attended the WHO recommended 4 ANC visits during pregnancy compared to a baseline of 52%
increase in the number of children <5 who completed the immunisation programs becuase of our child vaccination info & reminders
of BabyMed registered mothers delivered at the facilities compared to a baseline of 48%